Marketing Specialist
JOB PURPOSE:
dmg events is currently seeking a full-time Marketing Specialist responsible for developing and executing strategic marketing campaigns for dmg events tradeshows and conferences. The successful candidate will be highly organized, innovative, creative, results driven and will work collaboratively with the marketing team to deliver qualified visitors, delegates, exhibitors, sponsors and media to B2B events across North America. The successful candidate for this position will possess aptitude and demonstrated experience in project management and working within budget.
KEY ACCOUNTABILITIES:
Reporting to the Head of Marketing:
- Develop clear, compelling copy and marketing creative assets for various marketing channels including corporate brochures, websites, advertising campaigns, social media and marketing emails
- Support with the execution of event marketing plans, campaign schedules, marketing materials and communications across assigned events
- Management of work back schedules and campaign to ensure deadlines are met
- Collaboration with the broader dmg events team (sales, operations, content, finance)
- Maintain and update event websites, ensuring content is accurate, cu