Sales Development Representative (SaaS) - UK

Role Overview

FabStation is transforming how steel fabricators and modular builders perform quality control using augmented reality. As an SDR, your job is simple: generate qualified sales opportunities that turn into revenue.

You will prospect, engage, and qualify manufacturing companies, identifying real production challenges (rework, inefficiency, QA gaps) and booking high-quality demos for our Account Executives. This role is the foundation for a high-performing sales career.

What You’ll Do

• Prospect and engage net-new manufacturing companies (calls, email, LinkedIn)
• Qualify opportunities based on operational pain, fit, and urgency
• Book and manage high-quality demos that convert to pipeline
• Partner with Account Executives to progress deals
• Maintain organized pipeline and activity tracking in CRM
• Continuously improve messaging through coaching and data

What We’re Looking For

• Strong interest in B2B sales (manufacturing or tech is a plus)
• Competitive, results-driven mindset (you care about hitting targets)
• Clear communicator who can simplify complex ideas
• Coachable, fast learner, and comfortable with rejection
• Organized and able to manage high activity volume

Nice to Have

• Prior sales or customer-facing experience
• Exposure to manufacturing, construction, or technical products
• Languages: English, French, Spanish, Dutch, German

Compensation

• $32,090-$36,370 OTE
• 60:40 Base:Commission