Predicts Acquisition Marketing Manager

THE POSITION
Our roster has an opening with your name on it

We’re looking for an Acquisition Marketing Manager to drive Predicts’ new customer acquisition, optimize our end to end conversion funnel, and maximize our FanDuel referral ecosystem. Reporting into the Growth Senior Manager, you’ll own our “Fix the Funnel” conversion optimization and help build an industry-leading Unified Refer-a-Friend program, whilst also supporting our always-on Headline Offer testing agenda and roadmap. You'll also support on performance reporting, partnering with commercial and relevant stakeholders to monitor trends, define KPIs and benchmarks, and set targets to improve the efficiency of our conversion funnel and referral engine. This is an energizing, highly visible role with the opportunity to make a material impact on the business outcome for FanDuel Group by turning data-driven insight into funnel, referral, and offer improvements that enhance the FanDuel business.

In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.

THE GAME PLAN
Everyone on our team has a part to play

• Own “Fix the Funnel” conversion optimization end-to-end – mapping