Director, Product Marketing (Health Systems)
The Health Management Academy (THMA) brings together health system leaders and innovators to collectively address the industry’s biggest challenges and opportunities. By assisting executives in cultivating peer networks, understanding key strategic trends, establishing pragmatic partnerships, and developing next-generation leaders, our members are better positioned to lead industry transformation.
The Health Management Academy offers a dynamic atmosphere with significant opportunities for employees. If you are interested in contributing to a member-centric, creative, and collaborative workforce while deeply influencing top leaders and institutions in healthcare, THMA could be the right place for you!
Reporting to the VP, Marketing, the Director, Product Marketing will own positioning, messaging, and go-to-market strategy for THMA's priority offerings. This role is the connective tissue between Product/Insights, Sales, Marketing, Member Success, and executive stakeholders, translating market needs, buyer insight, and product value into narratives that drive awareness, pipeline, conversion, and member engagement. The ideal candidate is a strategic marketer, storyteller, and cross-functional operator with experience building buyer personas, launch plans, sales enablement too
