Head of Marketing
🚀 About Lovingly
At Lovingly, we're redefining the gifting experience by combining AI-driven technology with deep human connection. Supporting over 1,500 independent florists, we ensure every gift is meaningful, personal, and effortlessly delivered. Our AI-first mindset extends beyond our products—it's embedded in how we approach marketing, making our team more data-driven, creative, and impactful.
🎯 The Opportunity
We're seeking a Head of Marketing who can harness the power of AI to transform our marketing landscape while delivering measurable business growth. This leader will unite AI innovation, creative excellence, and performance marketing into a cohesive growth engine that drives tangible results across our B2B, B2B2C, and D2C channels, spanning both digital and physical retail environments.
🛠 Core Responsibilities & Impact
🤖 AI-Powered Marketing Leadership
- Pioneer AI integration across marketing operations, from predictive analytics to campaign optimization
- Leverage AI-powered tools to enhance customer segmentation, personalization, and engagement
- Develop scalable AI-enhanced marketing strategies that power next-generation gifting experiences
- Drive continuous evolution of our AI capabilities, including strategic integration of LLMs
- Transform AI-driven insights into actionable marketing strategies and measurable outcomes
