CRM Specialist
We are looking for a CRM Specialist with 2-3 years of experience to join our Digital Commerce team in our Digital Campus in Porto.
What we offer
Develop your professional career by shaping personalized, customer-centric experiences across omnichannel touchpoints.
Accelerate digital transformation and business growth through omnichannel marketing expertise, advanced technology, and data-driven strategies.
Drive customer engagement, conversion, and lifetime value by designing, scaling, and optimizing personalized customer journeys.
What you will do
Analyze and interpret customer behavior and engagement across loyalty programs to identify key trends and performance drivers.
Identify factors influencing membership program effectiveness and translate data insights into actionable recommendations.
Provide recommendations to markets and management to enhance membership programs and drive revenue growth.
Develop reports & offer analytical capacity on market specific research questions
Actively manage and further develop CRM reporting landscape based on the need of markets to provide easy accessible reports that are visually easy to interpret
Act as reporting business owner: alignment,