Head Of Marketing
𝗧𝗵𝗶𝘀 𝗿𝗼𝗹𝗲 𝗶𝘀 𝗳𝗼𝗿 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗲 𝗪𝗲𝗲𝗸𝗱𝗮𝘆'𝘀 𝗰𝗹𝗶𝗲𝗻𝘁𝘀
𝗦𝗮𝗹𝗮𝗿𝘆 𝗿𝗮𝗻𝗴𝗲: 𝗥𝘀 𝟭𝟬𝟬𝟬𝟬𝟬𝟬 - 𝗥𝘀 𝟮𝟬𝟬𝟬𝟬𝟬𝟬 (𝗶𝗲 𝗜𝗡𝗥 𝟭𝟬-𝟮𝟬 𝗟𝗣𝗔)
Experience: 5+ yrs
Location: Pune
Job Type: Full-time
We are looking for an experienced and results-oriented Senior Marketing Manager to lead integrated marketing initiatives across brand, digital, retail, social media, customer engagement, and promotional campaigns.
The role requires a strategic marketing professional who can translate business objectives into impactful campaigns, strengthen brand positioning, drive customer engagement, and deliver measurable marketing outcomes. The ideal candidate will combine strong strategic thinking with hands-on execution and have the ability to manage multiple campaigns, budgets, agencies, vendors, and cross-functional stakeholders.
Requirements
Key Responsibilities
- Develop and execute comprehensive annual and campaign-level marketing strategies aligned with business objectives.
- Lead integrated ATL, BTL, digital, social media, influencer, and seasonal/festive marketing campaigns.
- Develop innovative promotional activities and localised marketing initiatives to increase customer engagement and business visibility.
- Drive brand positioning through advertising, public relations, corporate communications, and media planning.
- Oversee digital ma